Without any question, Apple remains as one of the leading and most favorite brands in the world. This is regardless if there are thousands of existing companies today and trying to push their ways in the industry of technology.
Even though they offer several popular brands, it is definitely true that millions of people are choosing product made by Apple Inc. Not only because they sell quality mobile phones, the company offers different trusted items such as Mp3 players, media systems, audio devices, Smart phones, desktops and laptops, among others.
Unlike the other available brands, Apple is taking pride and values their work.
The people behind this popular tech company include the late Steve Jobs, Ronald Wayne and Steve Wozniak. They established it back in April 1, 1976 (then known as Apply Computer Company) and became Incorporation in the following year (changed to Apple Computer, Inc.).
According to the information shared online about its history, they decided to remove the word “computer” in an effort of showing that this giant-tech company is not only selling computers. It likewise offers the following products:
- Mac Books
- Apple TV sets
- Mac OS X
- Mac Servers
- Cinema Display and
- AirPort, among other technological things it offers
According to the published details through macworld.co.uk, the first-ever logo is a “rainbow Apple,” but has several theories for it. The main idea is to create a logo that follows an inspiration about Isaac Newton who experienced hit by an apple while under its tree.
They use about the logo with a rainbow in their second idea and used between 1976 until 1998. The final logo since 1998 up to the present is designed with a monochrome feature and looks in silver color.
The first slogan of the company is “Byte into an Apple”, and coined in year 1970 until 1997. On the final year of using it, it made a decision to change its slogan to “Think Department” that lasted until the year 2002 as part of their promotions. In year 1998, it use “I Think therefore iMac” as a specific slogan in advertising the new iMac products.
The company is actually offering 100% “green” products, yet it continues to strive harder to develop non-toxin and recyclable materials to keep the environment safer. This kind of idea came out in the middle of 2007 and 2008 because they want to start producing environmental-friendly units that are FREE from arsenic and mercury components.
For over 40 years now, Apple had came a long way and tried different methods to re-invent, compete, rise and surpass even the like all companies, falls. Everything it planned somehow paid off because this particular company in always pushing the tides by not just becoming a tough competition, yet beating out many of its competitors worldwide. One reason is that it remains a sincere company in meeting the demands of its valued clients.
This popular giant tech company is not only releasing products to profit because they assure quality, value of money and dependable in all of their brands! This is the reason why millions of people trust what they offer and show willingness to invest their money without hesitation.
As expected, other companies that produce quality gadgets on the market include Samsung, Nokia, Sony and Motorola, among others. On the other hand, Apple remains as the top choice of many gadget lovers out there because of assuring the most advanced technological features today.
It is however important to learn that the products they offer are a bit costly, thus ensuring long term use and worth the value for money.
Credit images: telegraph.co.uk